How to handle customer complaints when cross-border e-commerce logistics timelines are unstable?

The most troublesome part of cross-border orders isn't the shipping itself, but customers asking 'Why hasn't it arrived yet?' every day. Once the tracking updates stop, anything customer service says sounds like an excuse, and negative reviews easily follow. I now clearly outline several key milestones in advance: dispatch time, initial carrier scan, potential customs clearance delays, and local…