Most creative jobs are just chasing tiny details all day

My work does not fit neatly into one title. Some days it is layout, some days it is fixing files, helping with a shoot, calling a vendor, checking proofs, or making sure the client did not send the wrong logo again. The outside view of creative work is that it is all ideas. The inside view is deadlines, file names, color shifts, missing assets, and someone asking for a change five minutes after…

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